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When marketing is mentioned we think in terms of radio, television, billboards, newspaper, and direct mailers. These mediums have been the bread and butter for advertising your business for the last century. CU Local Biz.com was developed with the locally owned business in mind. We are committed to help support our local businesses compete using the World Wide Web. It is estimated that 60% of all households now have Internet service. Champaign-Urbana has over 60,000 University of Illinois and Parkland College students and faculty with access to the web. The Internet is becoming a mainstream information source and shopping network that can be updated quickly. Our concept is simple. Create an environment that is simple to use, easy to navigate, and high exposure for all participating businesses. Each business is indexed alphabetically as well as by product/service for easy access to their site. The one benefit that makes CU Local Biz stand out is our advertising. Web based advertising has benefits which are similar to that of traditional advertising. Your CU Local Biz Web Site can be as descriptive as a radio ad, as visual as a television ad, and as informative as a newspaper ad. What sets us apart is the ability to combine all of these benefits into one inexpensive package. A one-year commitment cost’s less than a month of traditional advertising and provides a large medium for your information to be readily available to the consumer. |
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